It’s important to establish a positive workplace culture in order to ingrain company values at all levels of an organization.
Your workplace culture is your unique values, beliefs, and attitudes. Essentially, it’s what makes your business stand out.
A culture varies from sector to sector and from business to business. Not every business strives for the same culture, and leaders can instill values such as community innovation, care, and a growth-oriented environment.
Workplace culture is an important part of conducting business, as it informs how employees interact with one another, with customers, and with leadership. It also establishes core values and helps to create a space for employees to grow and learn in their roles.
A strong workplace culture has the potential to attract talent, increase engagement and retention, as well as boost job satisfaction. All of these factors together drive productivity and help your business grow to be more successful.
Creating culture in the workplace takes time and hard work and means something different for every business. Below are a few common components of a successful workplace culture, along with guidance on why it is important and how you can begin to implement the culture you want in your own workplace.
What
The business foundation includes the following components:
- Meaningful work
- Respect, inclusion, and equity
- Employment security and predictability
Why
Employers who make a concerted effort to craft quality roles and build a sense of community have the power to lower depression and increase employee engagement.
How
Employers create meaningful work through community-based volunteering and reverse mentoring. Consider a skills-based volunteering structure that allows your employees to use their competencies to connect with the larger community.
What
The frame of a small business includes:
- Recruitment practices
- Compensation and benefits
- Training and development
- Assessment practices
Why
Each business, regardless of size, requires structure to sustain business continuity and workforce productivity. The frame serves as a critical building block in workplace culture.
How
Start with an audit of your existing policies, employee skill sets, and assessments. Outline any skill gaps in relation to future business needs.
What
The fabric of workplace culture includes:
- Flexible work options
- Health and wellness initiatives
- Options for continued work and phased retirement
Why
Employees who feel supported and cared for tend to stick around and are more engaged with their work. A culture of care makes the difference between working for the next paycheck and being an employer of choice. A caring culture also drives innovation, creativity, and profitability.
How
A caring culture can take many forms. It can be offering employees a flexible work schedule to accommodate caregiving responsibilities. It can also be providing professional development training or having regularly scheduled progress check-ins. What is most important is that a culture of care is never “finished.” The commitment to creating this culture must be ongoing and authentic.
What
Growth culture in the workplace can be achieved through positivity, respect, consistency, and concern for employee wellness. Growth cultures go further than taking an employee's performance into account by focusing on how they feel and behave as a result.
Why
Placing too much focus on performance risks maxing out capacity and makes employees feel insecure about their value in the company. Investing in growth is worth the time and financial cost and results in increased retention.
How
You can begin to create a growth culture in your business by letting your team know they have autonomy in their roles, signaling your trust in them. You can also have a clear “open door” policy for employees to share their thoughts or ideas. These types of actions are small steps that will make meaningful impacts down the line.
Company culture is a crucial part of creating success for your business, providing companies a chance to connect with and learn from their employees. Culture should reflect company values because it is essential for employee engagement, retention, and satisfaction.
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